One Minute Briefs.

The Bank of Creativity, founded by Nick Entwistle, promotes brands and causes via social media by challenging their creative community on Twitter to respond with instinctive ideas to daily advertising briefs, and reward the best entries.

All submissions are retweeted to their 40,400+ Twitter followers, which generates millions in reach every single day, enabling brands to interact with huge audiences in an engaging, cost-effective way whilst creating quality content.

Since I started getting involved last year, I’ve had…

x13 wins:

  • Advertise Estate Agents.

  • Advertise projectors.

  • Advertise Wimbledon.

  • Advertise sellotape.

  • Advert to ‘Rid the Lid’ (new bottle caps).

  • Advertise giving blood for World Blood Donor Day.

  • Advertise biscuits for National Biscuit Day.

  • Advertise World Bee Day.

  • Advertise meditation.

  • Advertise emergency rain ponchos.

  • Advertise mash.

  • Advertise a ‘thneed’.

  • Advertise Christmas lights.

x5 shortlists:

  • Raise awareness of the impact of Cyberbullying for #StopCyberbullyingDay (cash prize).

  • Advertise The INKEY List’s skincare range (cash prize)

  • Create billboards to advertise James The Designer on the largest billboard in Manchester with Elonex Outdoor.

  • Cover for Dominic McGregor’s new book, ‘I’m Never Drinking Again’.

  • Ad for Rainforest Alliance using their ‘We’re All In.’ logo.

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